Making Mistakes and How to Grow

Mistakes. I’ve made a few. Are you someone who can make a mistake, immediately see the consequences and move on? Are you able to brush it off and see the ways you’re able to learn and grow? Or do mistakes make you nauseous and leave you questioning your worth? Do mistakes you’ve made keep you up at night wondering how you’ll recover? Unfortunately, I am of the latter breed. I hate making mistakes.

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Planning and Executing A Launch

In the past year, my business has changed a lot. The business I was running in 2016 is completely different than the business I am running in 2017. There are a lot of things that influenced these changes, but there is one thing I really started to research and implement. It transformed my income and my my business. And I bet you can already guess what it was?

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Five Mistakes You're Making With Your Email List

They told you to start an email list because that’s the new thing to do, right? So you started one. And now you’re confused why you aren’t seeing the conversions you want to see. You thought that “the list” was the most important thing for your business right now, but it just seems like a huge waste of time AND you aren’t seeing results. I hear ya, girlfriend.

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A Few of My Favorite Things

Sometimes when I sit down to write a blog post, I stare a blank document for a good 10 minutes before I start to create any semblance of content. I start typing, backspace. I start again. But nope, that doesn’t sound right. The struggle is real, friends. So, as I sit here trying to create content, I decided to just give you a good ‘ol list of some of my favorite things right now. Not only is this a fun list, this list helps me step out of my “I’m not doing good enough at work today” and look at all the things I am thankful for. These things may seem silly, but it’s the small things that fill and enrich our lives. So, without further ado, here is some of my favorite things right now!

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Rachel Allene Comments
6 Mistakes Product-Based Businesses Are Making With Instagram

Let’s face it: Instagram is a money making machine that we (as business owners) can’t live without. If you are a product-based business, you should be on Instagram. You can throw any and all arguments at me and I will still convince you that you need it. It’s is the easiest and cheapest (free!) way to market to your target audience and ideal clients. However, you want to make sure you are using Instagram effectively and efficiently in order to utilize it’s benefits.

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Ten Random Facts About Me

I don’t know about you, but I always love learning the quirks about people. There is so much to a person than what meets the eye and it’s like a treasure hunt to find out what lies beneath the surface. That’s one thing I love about friendship. It’s a constant pursuit of knowing the person better; deeper.

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My First Business Endeavor that Failed

If you ask anyone in my family, they aren’t surprised that I started my own business. As a kid, I spent my free time playing office, doctor, grocery store, hair salon, hotel concierge, etc. I preferred strolling the aisles of an office supply store instead of Toys-R-Us. I loved organizing and re-organizing my room and office supplies. I collected old telephones, pens, and keyboards. I was told from a young age that I was a little entrepreneur with a future of managing and owning a bakery or a flower shop. Hearing those words, I never really thought I would actually start a business. To be honest, I didn’t really think too much about the future. It always seemed too daunting, so I might as well ignore its existence. Ignorance is bliss, my friends. 

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How to Use Your Personality to Grow Your Business

I’ve got a superpower. It’s not something that many would consider a superpower, but for me, it’s been extremely helpful in the growth of my business. If you ask anyone in my family about how observant I am, they would tell you that I know where everything is at all times. The joke when I was growing up was how I could find anything. Lost your wallet? Ask Skip (my childhood nickname). Don’t know where your keys are? I bet Skip knows. To this day, whenever someone can’t find something, they still come to me first and ask me if I’ve seen it.

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How To Run A Heartfelt Business

If you’ve been around my business for awhile, I would hope that you know that I am centered around running a heartfelt business and helping others to do the same. I started my business with the mission to serve and love others above all else. Yes, I need to make money to pay the bills and buy diapers, but those worries are secondary to me. And thankfully, I know there are other people out there like me. There are business owners who seek and strive to serve their clients well. They aim to be heartfelt and honest in their business. They want their business to make a difference in the lives it touches and serves. This fact gives me so much joy and hope.

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My Top Ten Tips for New Business Owners

Entering into entrepreneurship as a new business owner can be incredibly scary, overwhelming, and confusing! That's why I have developed my top ten tips for new business owners. There are so many voices out there telling you what to do and what not to do, and sometimes it would be easier if we just had someone give us a formula. Unfortunately, there is no perfect formula to success in business, or anything for that matter! However, there are a handful of tips that I believe all new business owners should know!

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The Importance of Being Vulnerable

The other day I was catching up with a friend from college and at one point in the conversation he said “I’ve never known you to ever stuff or hide your emotions” to which we all chuckled and joked that two hours was a long time for me to go without processing how I feel about something.

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Writing a Mission Statement that Converts

What’s the first thing you click on whenever you first come across a website or blog? If you’re like me, it’s the “about page.” I want to learn about the person behind the screen. I want to know what they do, why they do it, and who they do it for. I want to know their story, where they’re from, what they were like in high school, and what they’re like in person. This whole digital age we live in is weird, but it’s also pretty cool because we get to “meet” people we would otherwise never come across.

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