Did you know that “Email Marketing drives more conversions than any other marketing channel, including search and social” and “Email is 40 times more effective at acquiring new customers than Facebook and Twitter”?*
If those statistics don’t convince you and encourage you to start (and master) your email marketing strategy, then I don’t know what will.
Read MoreI feel like I was just sitting at my computer writing the announcement blog post about when Knox was born. I know, I know, we all say it: TIME FLIES. But, when you are watching your child grow up in front of your eyes every single day, it takes on a whole new level of nostalgia. I mean, every day he changes and gets bigger and more independent.
Read MoreOkay y’all. I am finally sitting down to tell you alllll about what it was like traveling with a 10-month-old to Italy. The nitty gritty. The good, the bad, and the ugly.
Read MoreWhat’s A Mastermind? The benefits of joining one and where to get started+ a free template for emailing your dreamies to join yours!
If you’ve been around the creative industry for some time, you’ve probably come in contact with the movement: #communityovercompetition. It’s fabulous.
Read MoreWe are back safe and sound from our trip to Italy and oh boy, it was amazing. I completely fell in love with the country and I’m already dreaming of when we can go back! Just a note: this post is going to be LONG. Instead of splitting this up into multiple posts, I am just going to lay it all out here.
Read MoreI just turned 27 yesterday. Wow, that sounds so old to me. I still feel like a 20 year-old. Still so much to figure out, still so much maturing to do. But here I am, in my late 20’s. I have two older sisters, so watching them grow up, the ages they were always sounded so old. But, then I would hit that “old” age number and would realize that it wasn’t so old after all. So, 27 always seemed so grown up and established and I should definitely have my problems sorted out by that age, but not so, friend.
Read MoreAlright, friends. I want to talk to you about something I think about a lot. I also work hard to practice this every day, all day long. But first, let me backup a little bit.
I believe the things that we talk about (or preach about) the most, are the things we actually need to hear. As someone who has a very small online platform, I am always thinking about what topic I want to share about. Or what message needs to be said.
Read MoreOh, the conundrum that feels never ending: finding clients. Or customers. As business owners, we often don’t see the barriers between us and our potential clients. We are so immersed in our own businesses that we don’t always realize that not everyone else understands our business as much as we do. I know, shocker!
Read MoreIf you’ve been around here for a little while, you’re aware that in the last year or so, I’ve worked really hard to read more and watch less. Overall, I have loved it. For the first year of doing this, I didn’t read business books. For me, reading was a time for me to relax and escape and I didn’t want to keep filling my head with business stuff. I need to shut off. Escape. And it’s been so good for me.
Read MoreAre you looking for new ways to boost your income and grow your email list? Well, my friend, you’re in the right place.
In the last 12 months, I have been testing and using a method that has helped me triple my income and double my email list. Want to know the secret?
Read MoreAs we grow up, all we want is to belong. We want to conform, be liked, and mesh with the crowd. For some reason, we believe that if we look and act like everyone else, we will be important and loved. I fell victim to this mindset for too long. But, as I’ve matured a bit and grown older, I’ve learned that being different and unique is a much more exciting adventure.
Read MoreOne of my goals for 2018 is to have intentional vacations. This means, I don’t get to work. That’s definitely a challenge for me. I love the work I do, and I don’t like to lose momentum. But what I’ve learned is that when I don’t take any time away, I actually do low quality work. When I take time away from work, I gain clarity and vision for my business
Read MoreThis week my biz (and real-life bestie) Nicole and I launched a passion project we’ve been dreaming up for some time. You can read her thoughts about it here.
Almost a year ago, I was thrown in the a new season of life: Motherhood. But, not only Motherhood. I was also now given the task of figuring out what it meant to be a Mompreneur.
Read MoreWith over 95% of all consumers shopping online these days, search engine optimization
(SEO) is more important than ever before. Whether you are a shop owner who’s been selling products online for several years, or you’re just starting to dive into the e-commerce side of your business, you’ll need to make sure your SEO is up to par in order to compete with other shops in the digital
world.
Did you know that “email [marketing] is 40 times more effective at acquiring new customers than Facebook and Twitter?” In addition, “email marketing drives more conversions than any other marketing channel”* The effectiveness and importance of email marketing cannot be disputed and all the experts joined the train a long time ago! If you’re reading this, I doubt I need to convince you that you need an email list. You’re probably here because you don’t know how OR you don’t know what to do now that you have an email list!
Read MoreIf you know anything about my entrepreneur journey, you would know that I--in some way--stumbled upon the product world. I didn’t really have a clear plan for my business in the beginning, and quite frankly; I thought my business would be more focused on photography. When I first started, I had more experience with photography versus calligraphy.
Read MoreShortly after having my son, I knew I wanted to be home with him. Yes, I work from home, but I knew I didn’t want to rely on a lot of childcare. I wanted to spend my days with him, but also run my business. The plan was to have my mom watch him a couple hours during the week, and the rest of my work schedule was dependent on naps.
Read MoreSetting goals for the year wasn’t always something that interested me and I never liked the idea of setting goals, because if I don’t achieve them, I get very discouraged. So, not setting goals was easier. But, then I started a business and I realized I had big dreams I wanted to chase. And there was no way I would be able to chase those dreams without setting clear, intentional goals.
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